“Wildly Wyoming” Contest

OFFICIAL RULES

THIS CONTEST IS IN NO WAY SPONSORED, ENDORSED OR ADMINISTERED BY, OR ASSOCIATED  WITH ANY SOCIAL MEDIA PLATFORM, INCLUDING WITHOUT LIMITATION TWITTER, FACEBOOK  OR INSTAGRAM FROM META (“SOCIAL MEDIA PLATFORM(S)”). 

The “Wildly Wyoming” Contest (the “Contest”) is intended for legal residents of the United States  of America (“USA”) or Canada and shall only be construed and evaluated according to USA law,  Canadian law, and applicable state/province law. Do not enter this Contest if you are not a  resident of the USA or Canada or otherwise ineligible in accordance with these Official Rules at  the time of entry.  

SPONSOR/ADMINISTRATOR: The Contest is sponsored by Wyoming Office of Tourism, 5611 High  Plains Road, Cheyenne, WY 82007 (the “Sponsor”) and administered by American Sweepstakes  & Promotion Co., Inc., 300 State St. Suite 402, Rochester, NY 14614 (the “Administrator”). 

ELIGIBILITY: The Contest is open to legal residents of the USA who are at least eighteen (18) years  of age at the time of entry (the “Entrants”). The Sponsor, BVK, the Administrator, their respective  parent companies, employees, officers, directors, subsidiaries, affiliates, distributors, sales  representatives and advertising and promotional agencies, and the officers, directors, agents,  and employees of each of the foregoing (collectively, the “Released Parties”), and members of  their immediate families (defined as including spouse, biological, adoptive and step-parents,  grandparents, siblings, children and grandchildren, and each of their respective spouses,  regardless of where they reside) or households (whether related or not) of any of the above are  NOT eligible to participate in this Contest. Non-eligibility or non-compliance with any of these  Official Rules will result in disqualification. Void where prohibited or restricted by law. (For the  avoidance of doubt, any references in these Rules to Entrants shall also include the Entrant who  is deemed the Winner (as defined below)).  

AGREEMENT TO OFFICIAL RULES: By participating Entrants agree to abide by and be bound  by these Official Rules and the decisions of the Sponsor, which are final and binding in all  matters relating to the Contest. Winning the Prize (defined below) is contingent upon  fulfilling all requirements set forth herein.  

TIMING: The Submission Period of the Contest will begin at 12:00:01 am MT on June 3, 2024, and end at 11:59:59 pm MT on September 30, 2024 (“Submission Period”). The Judging  Period of the Contest will begin at 12:00:01 am MT and end at or about 11:59:59 pm MT on  October 1, 2024 (“Judging Period”). The Sponsor’s database clock is the official time keeping device for the Contest. 

HOW TO ENTER: Two (2) methods of entry are as follows:

1. INSTAGRAM – During the Submission Period, Entrants can enter the Contest via  Instagram. Entrants must have an active NON-PRIVATE Instagram account or sign  up for a free Instagram account at www.instagram.com. Using a personal  Instagram account, Entrants must post a video or photo showcasing their  ‘Wyoming Adventure’ (the “Theme”). In order to be counted as a Contest entry, the  post must contain the promotional hashtag, #WildlyWyoming and #Contest. Each  Theme-applicable post (Sponsor’s sole discretion) during the Submission Period  will account for one (1) valid Contest entry. By submitting an entry via  Instagram.com, each Entrant consents to receive from the Sponsor an Instagram  comment or direct message, if applicable, an email notifying such Entrant that  he/she is a potential Prize Winner. NOTE: POSTS MADE FROM PRIVATE OR  COMPANY INSTAGRAM ACCOUNTS WILL NOT BE RECOGNIZED IN THE  PROMOTION. 

2. FACEBOOK – During the Submission Period, Entrants can also enter the Contest via  Facebook. Entrants must have an active Facebook account or sign up for a free  Facebook account at www.facebook.com. Using a personal Facebook account,  Entrants must post a Theme-applicable video or photo (the “Theme”). In order to  be counted as a Contest entry, the post must contain the promotional hashtag,  #WildlyWyomingContest. Each Theme-applicable post (Sponsor’s sole discretion)  during the Submission Period will account for one (1) valid Contest entry. By  submitting an entry via Facebook.com, each Entrant consents to receive from the  Sponsor a Facebook comment or direct message, if applicable, an email notifying  such Entrant that he/she is a potential Prize Winner.  

The Entrant is responsible for all costs associated with entry. In the event that more than  one of exactly the same posts is submitted, only the first submission received shall be  accepted. All information submitted by Entrants will be treated according to Sponsor’s  Privacy Policy, available at https://travelwyoming.com/privacy-policy/. By participating in  the Contest and providing any personal contact information, Entrants hereby agree to  Sponsor’s collection and usage of their personal information and acknowledge that they  have read and accepted Sponsor’s Privacy Policy.  

ENTRY REQUIREMENTS/RESTRICTIONS: In order to be eligible, entries must actually be  received by Sponsor during the Submission Period. Entries received by Sponsor before the  start of the Submission Period or after the end of the Submission Period will be discarded  and deemed VOID. Those who do not follow all of the instructions or do not abide by these  Official Rules or other instructions of Sponsor will be disqualified.  

Entrants represent and warrant that their submitted entry is the original work of the Entrant,  has not been previously published, has not won previous awards, and does not infringe upon  the copyrights, trademarks, rights of privacy, publicity or other intellectual property or other  rights of any person or entity and must have been created in a legal and safe manner. If the  entry contains any material or elements that are not owned by the Entrant or provided by the 

Sponsor, and/or are subject to the rights of third parties, the Entrant is responsible for  obtaining, prior to submission of the entry, any and all releases and consents necessary to  permit the use and exhibition of the entry by Sponsor in the manner set forth in these Official  Rules, including, without limitation, name and likeness releases for any person who appears  in or is identifiable in the entry (collectively, the “Clearances”).  

By submitting an entry, an Entrant warrants and represents that he/she/they consent(s) to  the submission and use of the entry in the Contest. By submitting an entry, each Entrant: 1)  irrevocably grants Sponsor a perpetual, royalty-free, worldwide, non-exclusive license  throughout the world to use, re-use, copy, publish, republish in whole or in part, edit, add  to, modify, and rearrange the entry in whatever media, including, without limitation, to edit,  rearrange, and/or copy the entry for use in the Contest of Sponsor’s products and services,  without further permission, consideration or payment to the Entrant, except where  prohibited; 2) warrants and represents that the Entry is entirely the original creation/work of  the Entrant and that use of the Entry as described herein will not violate any law or infringe  upon the rights, title, claim or interest of any third party; and 3) certify that Entrant is the  creator and sole copyright owner of the Entry. 

Entries may not contain any image or depiction of the following: (i) materials which include  or constitute trademarks, trade names or copyrighted works created or owned by any  person or entity other than Entrant or for which the Entrant has not obtained owner’s written  permission to use (Sponsor’s discretion; does not apply to Sponsor’s name or products); (ii)  materials bearing profanities, or bearing the name or likeness of any celebrity, living or dead;  (iii) materials which contain visible identifiable or potentially identifiable information,  including but not limited to, phone numbers, website links, street addresses, email addresses or license plate numbers; (iv) inappropriate behavior for a general audience; (v)  any depiction of real or simulated sexual acts; (vi) violence in any form; (vi) materials which  violate anyone’s reasonable privacy expectations, violate any known agreement, or which  are defamatory in nature; (viii) materials which are derogatory to Sponsor, or any affiliated  entity or person; (ix) materials which are discriminatory based on race, religion, national  origin, physical disability, age, sex, or sexual orientation or preference; (x) materials in which  any person identifiably appears unless Entrant has obtained an appropriate written release  from such person granting all rights required herein; and, (xi) materials which do not comply  with all other requirements in these Official Rules; (xi) materials which depict minor children who are less than eighteen (18) years at the time of entry. Entries that do not conform to  these guidelines will be disqualified. Sponsor reserves the right to reject or disqualify any  entry which Sponsor, in its sole and absolute discretion, determines to be inconsistent with  the letter or spirit of the Official Rules or potentially damaging to its, the Contest’s, or another’s image or reputation. 

GENERAL CONDITIONS: If for any reason the operation or administration of this Contest is  impaired or incapable of running as planned for any reason, including but not limited to: (a)  infection by computer virus, bugs, (b) tampering, unauthorized intervention, (c) fraud, (d)  technical failures, or (e) any other causes beyond the control of the Sponsor which corrupt 

or affect the administration, security, fairness, integrity or proper conduct of this Contest,  the Sponsor reserves the right at its sole discretion, to (i) disqualify any individual who  tampers with the entry process, and/or (ii) cancel, terminate, modify or suspend the Contest  in whole or in part, at any time, without notice and award the Prize (defined below) using all  non-suspect eligible entries received as of, or after (if applicable) this cancellation,  termination, modification or suspension date, or in any manner that is fair and equitable and  best conforms to the spirit of these Official Rules. Sponsor reserves the right, at its sole  discretion, to disqualify any individual deemed to be (a) tampering or attempting to tamper  with the entry process or the operation of the Contest or Sponsor’s Website; or (b) acting in  violation of these Official Rules or in an unsportsmanlike or disruptive manner.  

CAUTION: ANY ATTEMPT TO DELIBERATELY DAMAGE ANY WEBSITE OR UNDERMINE THE  LEGITIMATE OPERATION OF THE CONTEST IS A VIOLATION OF CRIMINAL AND CIVIL LAWS  AND SHOULD SUCH AN ATTEMPT BE MADE; THE SPONSOR RESERVES THE RIGHT TO SEEK  DAMAGES OR OTHER REMEDIES FROM ANY SUCH PERSON(S) RESPONSIBLE FOR THE  ATTEMPT TO THE FULLEST EXTENT PERMITTED BY LAW.  

Failure by the Sponsor to enforce any provision of these Official Rules shall not constitute a  waiver of that provision. In the event of a dispute as to the identity of a winner based on an  email address, the winning entry will be declared by the authorized account holder of the  email address submitted at time of entry. “Authorized account holder” is defined as the  natural person who is assigned to an email address by an Internet access provider, online  service provider or other organization (e.g., business, educational, institution, etc.) that is  responsible for assigning email addresses for the domain associated with the submitted  email address. 

RELEASE AND LIMITATIONS OF LIABILITY: By participating in the Contest, Entrants agree  to release and hold harmless the Released Parties and Social Media Platforms from and  against any claim or cause of action arising out of participation in the Contest or receipt or  use of any prize, including, but not limited to: (a) any technical errors that may prevent an  Entrant from submitting an entry; (b) unauthorized human intervention in the Contest; (c)  printing errors; (d) errors in the administration of the Contest or the processing of entries; or  (e) injury, death, or damage to persons or property which may be caused, directly or  indirectly, in whole or in part, from Entrant’s participation in the Contest or receipt of the  Grand Prize (defined below). Released Parties assume no responsibility for any error, omission,  interruption, deletion, defect, delay in operation or transmission, communications line failure,  theft or destruction or unauthorized access to, or alteration of, entries. Released Parties are not  responsible for any problems or technical malfunction of any telephone network or telephone  lines, computer online systems, servers, or providers, computer equipment, software, failure of  any email or entry to be received by Sponsor on account of technical problems, human error or  traffic congestion on the Internet or at any Website, or any combination thereof, including any  injury or damage to Entrant’s or any other person’s computer relating to or resulting from  participation in this Contest or downloading any materials in this Contest. Entrants further agree  that in any cause of action, the Released Parties’ liability will be limited to the cost of entering 

and participating in the Contest, and in no event shall the Released Parties be liable for attorney  fees. Entrants waive the right to claim any damages whatsoever, including, but not limited to,  punitive, consequential, direct, or indirect damages.  

Except as expressly provided above, IN NO EVENT WILL RELEASED PARTIES BE RESPONSIBLE OR  LIABLE FOR ANY DAMAGES OR LOSSES OF ANY KIND (INCLUDING WITHOUT LIMITATION, DIRECT,  INDIRECT, INCIDENTAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES) ARISING OUT OF  PARTICIPATION IN THIS CONTEST OR THE ACCEPTANCE, POSSESSION, USE, OR MISUSE OF, OR  ANY HARM RESULTING FROM THE ACCEPTANCE, POSSESSION, USE OR MISUSE OF A PRIZE.  

By participating, Entrants release and agree to hold harmless the Released Parties from any and  all liability for any injuries, death or losses or damages to persons or property AS WELL AS  CLAIMS/ACTIONS BASED ON PUBLICITY RIGHTS, DEFAMATION, AND/OR INVASION OF PRIVACY  that may arise from participating in this Contest or its related activities or the acceptance,  possession, use or misuse of, or any harm resulting from the acceptance, possession, use or  misuse of a Prize. Released Parties are not liable in the event that any portion of the Contest is  cancelled due to weather, fire, strike, acts of war or terrorism, pandemic, or any other condition  beyond their control. 

EACH ENTRANT UNDERSTANDS AND AGREES THAT ALL RIGHTS UNDER SECTION 1542 OF THE  CIVIL CODE OF CALIFORNIA AND ANY SIMILAR LAW OF ANY STATE OR TERRITORY OF THE USA  ARE HEREBY EXPRESSLY WAIVED BY HIM/HER. SECTION 1542 READS AS FOLLOWS: 

“A GENERAL RELEASE DOES NOT EXTEND TO CLAIMS THAT THE CREDITOR OR RELEASING PARTY  DOES NOT KNOW OR SUSPECT TO EXIST IN HIS OR HER FAVOR AT THE TIME OF EXECUTING THE  RELEASE AND THAT, IF KNOWN BY HIM OR HER, WOULD HAVE MATERIALLY AFFECTED HIS OR  HER SETTLEMENT WITH THE DEBTOR OR RELEASED PARTY.” 

WINNER DETERMINATION/NOTIFICATION: During the Judging Period, each entry will be  reviewed by a qualified judge or panel of judges appointed by the Sponsor. Each entry will  be judged based on the clear relationship between the submission and the following criteria: 

– 50% – Creativity  

– 50% – Quality of Content 

One (1) potential Grand Prize Winner will be selected based on the judge’s scoring. All  decisions of the Sponsor (and appointed judge(s)) are final and binding. The potential Winner will be contacted by the Sponsor (or Administrator) via Instagram or Facebook (depending  on method of entry). 

GRAND PRIZE: There will be up to one (1) Grand Prize available. The Grand Prize Winner  (“Winner”), upon the Administrator’s confirmation of eligibility, will receive a prize package  inclusive of the following: 

• Atmosphere Cloud Peak Backpack 

• $200 Stio Gift Card 

• Wyld Gear 50 QT Cooler 

• Sheridan Tent & Awning Tent  

• Yellowstone Pendleton Blanket 

• Two (2) Wildly Wyoming Merch Shirts 

(collectively, the “Prize” or “Grand Prize”) 

The Approximate Retail Value (“ARV”) of the total Grand Prize package is $1,394. The value of  the Prize set forth above represents Sponsor’s good faith determinations of the ARV thereof and  such determinations are final and binding and cannot be appealed. If the actual value of a Prize  is lower than the stated ARV when a Prize is procured and fulfilled, then the difference will not  be awarded. All other expenses associated with Prize acceptance or usage not specifically  mentioned herein are the responsibility of the Winner. NOTE: Substitution, assignment or  transfer of the Prize is not permitted, except by Sponsor, who reserves the right to substitute  the Prize or any Prize component with another of equal or greater value. 

PRIZE CONDITIONS: By accepting the Prize, the Winner agrees to release and hold harmless  the Released Parties from and against any claim or cause of action arising out of  participation in the Contest or receipt or use of any component in the Prize. The potential  Winner must sign and return to the Administrator, within seven (7) days of the date of notice  or attempted notice is sent, an Affidavit of Eligibility, Liability & Publicity Release in order to  claim the Prize. Note: The Affidavit sent to a potential Winner will require that the winner  provide their Social Security Number to the Administrator, which will be used solely for  tax reporting purposes. The Winner will be responsible for all local, state, and federal taxes  associated with the receipt of the Prize. The Winner must note that the value of the Prize is  taxable as income and an IRS Form 1099 will be filed in the name of the Winner for the value  of the Prize. The Winner is solely responsible for all matters relating to the prize after it is  awarded. If a Prize or Prize notification is returned as unclaimed or undeliverable to the  potential Prize Winner, if a potential Prize Winner cannot be reached or does not reply as  instructed within three (3) days from the first notification attempt, or if a potential Prize  Winner fails to return requisite document(s) within the specified time period, or if a potential  Prize Winner is not in compliance with these Official Rules, then such person shall be  disqualified and, at Sponsor’s sole discretion, an alternate Prize Winner may be selected based on the judge’s scoring. 

By accepting the Grand Prize, where permitted by law, the Winner grants to the Released Parties  and those acting pursuant to the authority of Sponsor and the Released Parties (which grant will  be confirmed in writing upon Sponsor’s request), the right to print, publish, broadcast and use  worldwide IN ALL MEDIA without limitation at any time their full name, portrait, picture, voice,  likeness and/or biographical information for advertising, trade and promotional purposes  without further payment or additional consideration, and without review, approval or 

notification. The Winner also acknowledges that Released Parties have neither made nor are in  any manner responsible or liable for any warranty, representation, or guarantee, express or  implied, in fact or in law, relative to the Prize. 

DISPUTES: All issues and questions concerning the construction, validity,  interpretation and enforceability of these Official Rules or the rights and obligations of  Entrants, Administrator, and Sponsor in connection with the Contest shall be governed  by and construed in accordance with the laws of the state of Wyoming, without giving  effect to any choice of law or conflict of law rules or provisions that would cause the  application of any other state’s or jurisdiction’s laws. By participating in the Contest,  Entrant agrees that: (i) any and all disputes, claims, and causes of action arising out of  or in connection with the Contest, shall be resolved individually without resort to any  form of class action; (ii) any judicial proceeding shall take place in a court within the  state of Wyoming; (iii) any and all claims, judgments, and awards shall be limited to  actual out-of-pocket costs incurred, including costs associated with entering this  Contest, but in no event will attorney fees be awarded or recoverable; (iv) under no  circumstances will Entrant be permitted to obtain awards for, and Entrant hereby  waives all rights to seek, punitive, incidental, exemplary, consequential, special  damages, lost profits, other damages, and/or any rights to have damages multiplied or  otherwise increased; and (v) Entrant’s remedies are limited to a claim for money  damages (if any) and he/she/they waives any right to seek injunctive or equitable relief. 

SEVERABILITY: The invalidity or unenforceability of any provision of these Official Rules will  not affect the validity or enforceability of any other provision. If any provision of the Official  Rules is determined to be invalid or otherwise unenforceable, the other provisions will  remain in effect and will be construed as if the invalid or unenforceable provision were not  contained herein.  

MISCELLANEOUS: These Official Rules contain the full and complete understanding with  respect to the Contest and supersede all prior and contemporaneous agreements,  representations, and understandings, whether oral or written. The headings herein are for  convenience only, do not constitute a part of these Official Rules, and shall not be deemed  to limit or affect any of the provisions hereof. No amendment to, or waiver of, any provision  of these Official Rules shall be effective unless in writing and signed by both Sponsor and  Administrator. The waiver by Sponsor or Administrator of any provision of these Official  Rules shall not constitute a waiver of any other provision herein. The rights and obligations  hereunder may not be assigned by Entrants, whether by operation of law or otherwise,  without the prior written consent of Sponsor, and any attempted assignment in violation of  the foregoing shall be null and void. These Official Rules shall be binding upon, and inure to  the benefit of, the permitted successors and assigns of Sponsor, Administrator, and Entrant.  

WINNERS LIST REQUEST: To request confirmation of the first name, last initial, city, and  state of the Winner, please send a self-addressed, stamped business size envelope, by 

November 30, 2024, to: ASC/BVK Wildly Wyoming Contest Winners List Request, 300 State  St., Suite 402, Rochester, NY 14614.